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Marketing Letter in response to Mark Anthony

April 13 2005 at 8:07 AM
Kevin Jones  

Rick has some great stuff in posts a bit further down the page. Here is the one I use and of course you would want to change your customer testimonies! lol

April 05, 2005

Targeted Name
Address
City/State/Zip

Dear ,

My name is Kevin Jones. I am the owner of MSI Cleaning & Restoration, a division of Maid Spotless, Inc. I wanted to introduce you to a great new carpet cleaning technology for commercial carpet maintenance that my company is currently using in our carpet cleaning services. For your convenience, I have included an information flier.

Please take a look at the information. I am absolutely confident in this system for maintaining commercial carpeting! To show you how confident I am, I am offering you a free demonstration with no sales pressure from me or any member of my staff. I would like to have the opportunity to come into your offices and clean up to 100 square feet of carpet at absolutely no obligation to you. I truly believe you will be amazed at the difference in this method of commercial carpet cleaning as opposed to traditional methods.

Some of the comments we have received from a couple of our current accounts: “That spot behind the counter that always came back is gone! I can’t believe it! Our carpet has never looked so good!”--Kirk Smith, General Manager, Factory Mattress & Waterbeds; “This carpet hasn’t looked this good since it was brand new! That huge spot in the Finance Manager’s office is gone!”--Tom Brown, Brown & Wood Jeep Mazda; “Our carpets have never looked this good after a cleaning”--Joyner Masonry.

Personally, I am IICRC certified in carpet/upholstery cleaning, water damage restoration, mold remediation, carpet repair & reinstallation and tile & grout cleaning. I also serve on the IICRC Certified Firm committee.

Thank you for giving me a few minutes of your time!

I look forward to speaking with you soon.


Sincerely,


Kevin L. Jones, IICRC #50942


    
This message has been edited by KevinJones on Apr 13, 2005 8:06 AM


 
 
AuthorReply

Rick Gelinas

Thanks Kevin

April 13 2005, 8:38 AM 

That's a work of art. Well done.
Thank you for sharing it with the folks here.




Rick Gelinas
encapman

 
 
Kevin Jones

Thanks, Rick!

April 13 2005, 9:25 AM 

A compliment from one who is quickly becoming known as one of the "gurus" of the industry is always appreciated. It puts a on one's face!

 
 

Kevin Pearson

Re: Thanks, Rick!

April 13 2005, 2:47 PM 

Kevin,

That is a good letter. I am going to incorporate a lot of it in my sales literature. Thanks for posting.

And the best part is I only have to change my last name. HAHA

Kevin Pearson

 
 

Joe

Sales Letter

April 13 2005, 3:16 PM 

Kevin, what else do you send with the letter?

Thanks!

Joe

 
 
Kevin Jones

Re: Sales Letter

April 14 2005, 12:14 AM 

lol Kevin Pearson. As successful as you are, I'm sure you don't need input from me!
Joe I also send the flier Rick has developed. Go to Excellent-Supply.com and you'll see it on the right hand side of the page.
By the way, I did another one tonight as a result of that campaign!

 
 
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