01-11-2016, 07:47 AM
I always like to do a full carpet inspection with the prospect. Measure the carpet. Inspect the carpet. Discuss the condition of the carpet. Evaluate their needs. And then like any good doctor, prescribe a program of care for their carpet. By doing this, I differentiate myself from every other guy in town who simply writes their price on the back of their business card and hopes to land the account. By being on top of helping them come up with a strategy to maintain their carpet demonstrates that we care. This approach has been very helpful for us as we develop new accounts. I fear that all of that gets lost when the prospect simply fills out a price quote inquiry.