02-21-2017, 07:32 PM
Those are some great questions. Hopefully some of the other sharp guys on this forum will chime in on this too.
My background is in commercial carpet cleaning. Through the years I found the best approach was to go and make a pitch face-to-face. Dress sharply, and bring some well planned marketing material. Your marketing doesn't have to be super fancy. A well-designed flier is adequate. You must have a website too. You can put together a simple website that looks slick. Find your niche, and talk to that audience with your marketing. Picture your ideal client and right your material as if you're speaking to them. You should also plan to feature a rock-solid risk-free guarantee.
It's also helpful to offer a free demo. A presentation without a demonstration it is just a conversation. Show them that you can solve their commercial carpet cleaning problems. And since you are offering low moisture cleaning, highlight the benefit that comes from low moisture cleaning. Quick turnaround time. You can also show them through your demo how wicking and recurring spill stains can be eliminated. Help them to see that you are offering a professional service. Get them to see the value. That's not that hard to do.
Those are just a few quick ideas off the top of my head. I would be happy to share more ideas with you. If you want to shoot me a private message with your phone number, I can give you a call and we can chat. I have many years of experience with commercial carpet cleaning, and some experience with marketing too. If I can help you in any way, I'm happy to do so.
My background is in commercial carpet cleaning. Through the years I found the best approach was to go and make a pitch face-to-face. Dress sharply, and bring some well planned marketing material. Your marketing doesn't have to be super fancy. A well-designed flier is adequate. You must have a website too. You can put together a simple website that looks slick. Find your niche, and talk to that audience with your marketing. Picture your ideal client and right your material as if you're speaking to them. You should also plan to feature a rock-solid risk-free guarantee.
It's also helpful to offer a free demo. A presentation without a demonstration it is just a conversation. Show them that you can solve their commercial carpet cleaning problems. And since you are offering low moisture cleaning, highlight the benefit that comes from low moisture cleaning. Quick turnaround time. You can also show them through your demo how wicking and recurring spill stains can be eliminated. Help them to see that you are offering a professional service. Get them to see the value. That's not that hard to do.
Those are just a few quick ideas off the top of my head. I would be happy to share more ideas with you. If you want to shoot me a private message with your phone number, I can give you a call and we can chat. I have many years of experience with commercial carpet cleaning, and some experience with marketing too. If I can help you in any way, I'm happy to do so.