How to sell encap?

[encapman]

First of all, try not to get caught up in selling "method"! 

Here's a blog post to take a look at....
Stop Selling "Method"
http://www.excellent-supply.com/Why-do-C...d_b_8.html

And another blog post...
Where Does The Dirt Go?
http://www.excellent-supply.com/Where-di..._b_16.html

And another blog post...
Selling With Confidence
http://www.excellent-supply.com/The-impo...s_b_6.html

And finally, here's a maintenance guide to share with them...
Releasit Commercial Maintenance Guide
http://excellent-supply.com/Commercial_C...leasit.pdf

Check out the resources above. I think they should help you make a good presentation.