Rick Is spot on with his example. Back when I did residential and commercial (only commercial now) most of my dollars came from Tile and Grout and color sealing. I always told the customer that with just a cleaning they could expect a 80-95% improvement depending on the stains that have impregnated into the grout. If they wanted it to look like a new floor they could color seal the grout. This was told upfront before we even started and they could decide to colorseal or not after we cleaned.
It always amused me to see cleaners do a couple residential jobs, throw down some cleaner hit it with a turbo and it comes out great, all of sudden their T&G experts and can tackle anything then they run into big problems, in a location that has put wax or mop and glow on the floor and hand grenades and gasoline won't get it out and you really have to know what your doing.
Also never assume you know what the customer is willing to pay, we're color sealing a Bank now and I went in carefully explained everything, showed them pics of previous jobs, offered references and gave them a quote which was quite high. Selling the job and showing them we knew what we were doing was everything.
It always amused me to see cleaners do a couple residential jobs, throw down some cleaner hit it with a turbo and it comes out great, all of sudden their T&G experts and can tackle anything then they run into big problems, in a location that has put wax or mop and glow on the floor and hand grenades and gasoline won't get it out and you really have to know what your doing.
Also never assume you know what the customer is willing to pay, we're color sealing a Bank now and I went in carefully explained everything, showed them pics of previous jobs, offered references and gave them a quote which was quite high. Selling the job and showing them we knew what we were doing was everything.