06-20-2013, 02:29 PM
ex. Stanley Steemer
Proof that reputation and referrals are just another piece of the profit pie. For the most part, their reputation is terrible. They nickel and dime people to death, use high pressure sales tactics, and really don't do that good of a job. But they make millions of dollars by mass advertising.
I just took some more work from Stanley recently. I cleaned a rental unit 2 days after Stanley as a demo. The owner was completely shocked that the carpet could get so much cleaner. Especially the spots that almost instantly disappeared that Stanley told him were permanent. He didn't want to hire Stanley, but he said its the first company he thought of. I wonder why?
Proof that reputation and referrals are just another piece of the profit pie. For the most part, their reputation is terrible. They nickel and dime people to death, use high pressure sales tactics, and really don't do that good of a job. But they make millions of dollars by mass advertising.
I just took some more work from Stanley recently. I cleaned a rental unit 2 days after Stanley as a demo. The owner was completely shocked that the carpet could get so much cleaner. Especially the spots that almost instantly disappeared that Stanley told him were permanent. He didn't want to hire Stanley, but he said its the first company he thought of. I wonder why?