11-28-2013, 11:12 PM
I did almost exactly what your scenario says several years ago, my contact at my biggest acct went away and the new guy was going internal. So I spent a bunch of money advertising, long story short, it worked my phone rang off the hook and I was real busy and doubled my revenue. But when I looked at the end result everyone was
getting more money and I was working my butt off.
In your example the extra $5000 after you deduct advertising expenses becomes $3000,
I needed additional help and at $100 a day that's $400- $500 a week so $1600-$2000 a month bringing the $3000 down to $1000-$1400 your bringing in extra per month.
Now in my case there was a lot of running around expenses, additional materials (I was doing Stone , t&G and color sealing along with carpet) bringing the whole profit down into the hundreds, All the extra work, exposure to expensive problems etc weren't worth it to me. I decided to just keep the accounts I had and really manage my expenses. About 8 months later the account came back bigger than ever.
Just my limited experience.
getting more money and I was working my butt off.
In your example the extra $5000 after you deduct advertising expenses becomes $3000,
I needed additional help and at $100 a day that's $400- $500 a week so $1600-$2000 a month bringing the $3000 down to $1000-$1400 your bringing in extra per month.
Now in my case there was a lot of running around expenses, additional materials (I was doing Stone , t&G and color sealing along with carpet) bringing the whole profit down into the hundreds, All the extra work, exposure to expensive problems etc weren't worth it to me. I decided to just keep the accounts I had and really manage my expenses. About 8 months later the account came back bigger than ever.
Just my limited experience.